An essential piece of work to expand the brand’s territory, bringing new perspectives and ideas to the surface — inspiring and guiding the entire creative journey.

Natalia Barreira

Creative Communications Manager at Itaú

What We Did

Natura – Well-Being

The Aesthetics of Well-Being

Brazilian Identity for Disney

The Brazilian Imagination

Contemporary Music

Activating music as a cultural platform

Heineken – Innovation Design

The Future of Cities

Itaú Made of Future

Itaú’s New Language

Spaten Brandbook

The Neo-Medieval Expression

Coca-Cola – FIFA World Cup 2026

The Power of a Crowd

Latin Beauty

Beauty with a Latin accent

RedBull storytelling

Long formats still matter

Schweppes Sparkling Coolness

Effortless sofistication

Brahma – Creaminess

Exploring CREAMINESS

Todo Dia a Mesma Noite

The Aesthetics of Grief

The First Circus of the New World

An Imagined Circus

Depois a Louca Sou Eu

The Language of Anxiety

Gen Z Aesthetics

The New Youth Aesthetic

Devassa – Brand Expression Book

The Tropical Aesthetic

C&A – Pop Fashion

What Makes Fashion POP?

Natura – The Aesthetics of Luxury

What does the new luxury seeker truly desire?

Itaú Personnalité – Premium Culture

Premium Consumption Today

Lagunitas – Californian Soul

The Californian Aesthetic